Now this is a shoot I’ll remember. The Hakkapeliitta 10 EV tyre campaign was shot back in February, in the height of lockdown. A shoot which was rescheduled three times and once we finally had dates and a location sorted, we were rejected at the airport after trying to check-in. A complete rollercoaster but we finally made it to Kiruna, Sweden.
A 3 week adventure in temperatures as low as -35 degrees. There’s only one word for it; epic.
CLIENT - NOKIAN TYRES
AGENCY - SESAMY
DIRECTOR - CALUM CURRIE
PRODUCER - MILLA RICE, JACK HARDING
DOP - CALUM CURRIE
AC - RAMI RAVASIO
DRONE - RAMI RAVASIO
BTS - RAMI RAVASIO, KAI GROSSMAN
POST - CALUM CURRIE
ACTORS - JACK HARDING, NIKLAS SODERLAND
PHOTOGRAPHERS - JACK HARDING, NIKLAS SODERLAND, KAI GROSSMAN